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How Premium Newsletters and Advisory Services Are Using Haven CXMS
If your goal is to generate paid subscriptions and revenue for a premium newsletter or advisory service with a robust subscription website, the Mequoda Haven CXMS can do it, and has done it for many...
View ArticleHow Three Publishers Leverage a Web Magazine for More Profit
In 2018, all major publishers and most independents have a website portal. What 95% don’t have is a web magazine. But those who do are flourishing. What makes a web magazine a web magazine, versus a...
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How to Run a Roundtable Discussion
The steps to facilitating an effective roundtable discussion Have you ever run a roundtable discussion? Throughout my years in publishing, I’ve taken part in countless roundtables. During some, I was...
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How Can You Improve Engagement as a Publisher?
In our webcast series so far, we’ve covered: What is the Mequoda Method? What is ACEM? How Can Attraction (A) Be Improved? and How Can Capture (C) Be Improved? This week, we’re focusing on engagement...
View Article10 Digital Publishing Tips and Strategies for Multiplatform Magazine Publishers
Successful multiplatform magazine publishing 101 Eight years after the advent of the iPad, strategies for successful multiplatform magazine publishing are starting to sort themselves out and deliver...
View ArticleThe 3 Keys to Success for Multiplatform Publishers
Why some multiplatform publishers outperform others, and how to change the game. When we look at the most successful multiplatform publishers we know intimately, like our clients and close colleagues,...
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How to Hire a Membership Site Developer That’s a Good Fit For Your Business
Your membership site developer should be more than just a technological jester, they should be your sherpa. If you’re a publisher, or are selling a subscription-based information product, it’s likely...
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How to Transform Your Magazine Rate Card into a Multiplatform Rate Card and...
Print advertising rates have always been robust. After all, magazine ads have been superior to broadcast ads in several ways: They offer a targeted environment, they offer adjacency, and they’re...
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Digital-Only Magazines: A Publishing Trend That Continues to Grow
Press Gazette recently revealed the 24 top newspaper and magazine websites that are occupying the list because they have reached the 100,000 digital-only subscriber mark. On the list of magazines are...
View ArticleHow Free and Controlled-Circulation Magazines Are Using Haven WordPress CXMS
Back in the 1990s, I can recall many publishers deciding to distribute their controlled-circulation or free magazine as a download from their website or something they would send out as an attachment...
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